The Pros and Cons of Roll Stock as a Packaging Option

Rollstock is a common type of packaging that can be found in machinery that uses form-fill and seal. It is adaptable, and it may be modified to fulfill the requirements of a variety of business sectors. GOpak, a leader in the market of flexible packaging, provides customers with the option to purchase custom printed roll stock for a variety of powdered products, cheese products, snack foods, bars, coffee, supplements, and more. The use of custom printed roll stock for packaging will be examined from both a positive and a negative perspective in the following article.

Pros of Roll Stock:

-Customization: One of the most significant advantages of using roll stock is that it can be customized according to the needs of your product. GOpak works with customers to create custom printed rolls that meet their exact specifications.

-Speed-to-Market: GOpak was founded to meet the growing demands of small to medium-sized volumes and the need for speed-to-market in flexible packaging. The company uses digital print technology and electron beam curing technology to reduce lead times and provide short-run production options.

-Sustainability: Roll stock is an environmentally friendly packaging option. GOpak uses electron beam curing technology to eliminate an additional laminate layer, which increases sustainability options. Additionally, roll stock is recyclable, making it an eco-friendly choice.

-Cost-effective: Roll stock is cost-effective when compared to other packaging options. It reduces costs by eliminating the need for preformed pouches, which saves money on storage space and shipping costs.

-Product visibility: Custom printed roll stock allows for high-quality graphics and branding, making your product more visible to consumers. GOpak’s digital print technology provides stunning print quality, ensuring your product stands out on the shelves.

-Versatility: Roll stock can be used for various products, providing versatility for businesses with multiple products. It can also be used with different packaging equipment, making it a versatile option for different industries.

Cons of Roll Stock:

-Equipment requirements: Roll stock requires form-fill seal equipment, which can be expensive for small businesses. If you do not have your own packaging equipment, you will need to source a co-packer, adding additional costs.

-Limited durability: Roll stock is not as durable as other packaging options like rigid plastic or metal. It may not protect your product from damage during transportation, leading to potential loss of revenue.

To summarize, roll stock is a fantastic choice for the packaging of a wide variety of items, such as snack foods, supplements, dairy products, coffee, and more. The benefits of using custom printed roll stock include increased product visibility and versatility, as well as reduced costs, faster time to market, and greater environmental friendliness. On the other hand, it could necessitate the use of pricey form-fill-seal machinery and could be less durable than alternative packaging choices. Roll stock is a good alternative for organizations who are seeking for a stable and customized packaging option since, despite the cons, the pros considerably exceed the cons, making roll stock an outstanding choice.

Final Thoughts

At GOpak, we are committed to providing our customers with the best packaging solutions. Our digital print technology and electron beam curing technology ensure industry-best set-up ease, short-run production options, and stunning print quality. Contact us today to learn more about our custom printed roll stock and how we can help you meet your packaging needs.

Roll Stock Wisconsin

GOpak Flexibles

+1 262-303-4004
206 Enterprise Road Unit 50

Delafield WI 53018 US

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